Aurix started from a simple question: why should hearing support look like a “label” — especially for people who already carry enough pressure?
When 'I' was younger, my grandfather used to tell me stories every day. Over time, he began to miss words — then sentences — then entire conversations. Dinner calls needed repeating. At family gatherings, he smiled and nodded, but stayed quiet.
The hardest part wasn’t the hearing loss. It was what came with it: the fear of being seen as “old,” “weak,” or “different.” When someone suggested a hearing aid, he refused: “If it’s on my ear, everyone will know.”
That feeling — stigma plus cost — is why many people delay support until it’s too late. We wanted to build something people would actually wear, without feeling labeled.
“Turn stigma into a sense of smart tech — and make it affordable for those who need it most.”
— Aurix Mission
Aurix is built exclusively for low-income communities. Every design decision—from form factor to cost control—is made to serve people who are most often priced out and overlooked.
Long shifts in constant noise, limited access to medical support, and high safety pressure—clear speech matters.
Traffic noise, frequent calls, and tight income margins—hearing support must be discreet and affordable.
Many need help but can’t justify high costs—our priority is accessibility without stigma.
Instead of forcing all the expensive components to fit inside the ear, Aurix moves core processing into a belt-clip “smart hub.” That lets us reduce manufacturing cost, improve repairability, and keep the ear-side discreet.
Looks and feels like everyday audio gear — easier to accept, easier to wear.
Move complexity out of the ear; build modular, repairable, and upgradable parts.
Prioritize speech and warnings in noisy environments, reducing preventable risks.